Category

Ad

Overview

“Vita Coco,” an all-natural coconut water beverage from the United States, was launched in Japan on April 2, 2013. Since its establishment in 2004, Vita Coco has garnered attention from Hollywood celebrities interested in beauty and diet.

Credit

Client : VitaCoco JAPAN
Agency : Drill+Dentsu
Production : INITIAL+TAKI Corporation+Antenna

Creative Director : Naoya Hosokawa (Drill)
Producer : Tomoyasu Katagai (Drill)
Planner : Masahiro Horie (Antenna)
Project Manager : Maki Sato (Drill)
PR : Michiru Muraki・Haruka Ando (INITIAL)